The $300 million facelift: creating more wows at sea

Ever wonder what a $300 million facelift looks like?

Recently, we wrote about Royal Caribbean International’s ambitious $70 million “Royal Advantages” program – the 5-ship revitalization that began in May 2011. Enhancements to Oasis of the Seas, Liberty of the Seas, Freedom of the Seas, and Radiance of the Seas are already giving meeting and group event planners more reasons to love Royal Caribbean ships with additional dining venues, more entertainment options, new staterooms, and advanced onboard technology. (Splendour of the Seas is next up.)

Pretty impressive, right ? But Royal Caribbean has raised their own bar with the announcement of an estimated $300 million investment that will extend the highest guest-rated (and planner approved) ship innovations to the entire fleet.

By the end of 2014, you and your group can enjoy Royal Advantage amenities on any of the cruise line’s 22 amazing ships sailing in worldwide destinations including the Caribbean, Bahamas, Bermuda, Eastern or Western Mediterranean, South America, Alaska, or Australia.

Among the enhancements being introduced during the next three years:

New Technology: Attendees will find pervasive Wi-Fi, iPod docking stations, and interactive flat-panel TV’ s in staterooms.

Digital Wayfinding Systems: Onboard activities, real time updates, customized directions as well as helpful ship factoids will be at attendees’ fingertips with new plasma and LCD touch screen signs throughout the ships.

Outdoor LED Video Walls: Oversized video screens will be installed on the pool decks to liven up entertainment, day and night.

Royal Babies and Tots Nursery: Good news if you’re planning a family program – all ships will feature safe and fun nurseries designed for babies and tots ages six through 36 months. (New family-friendly accommodations are also being added to ships.)

Additional Dining: More variety and culinary experiences, including Chef’s Table – an exclusive experience co-hosted by the Executive Chef; Izumi – a pan-Asian cuisine restaurant featuring a sushi bar with hot-rock cooking; Chops Grille -Royal Caribbean’s signature steakhouse; and Rita’s Cantina – a casual and vibrant restaurant offering Mexican fare and live evening entertainment.

Related Article: Royal Caribbean’s Royal Advantage gives meeting planners more to love


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3 Responses to “The $300 million facelift: creating more wows at sea”

  1. [...] the Seas! Royal Caribbean recently enhanced the 3,634-passenger Liberty of the Seas by adding these “Royal Advantage” onboard [...]

  2. [...] amazing, Royal Caribbean International has kicked off a massive revitalization project called “The Royal Advantage”. The upgrades began this year with Radiance of the Seas, and will reach across the fleet as the [...]

  3. [...] Caribbean International – Royal Advantage. Launched in 2011, this $300 million revitalization project will bring more Oasis-class dining [...]